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Friday, August 20, 2010

Planned Postings

But those who plan what is good find love and faithfulness. -Proverbs 14:22 (NIV)

You are out there now. You have been trying it at tweeting and putting some new ideas out there via your site's blog. Now you come to the realization that you need to approach your social networking and posting with a plan. The benefits are obvious. Blogging can lead to profits with Google AdSense and Amazon Associates. However, your plans can lead to love and faithfulness, too. People who follow you will need to have a reason for following you based upon what you provide and present through your posts.


  • Planned posting should be viewed by concept. What you post should engross readers and followers in a conceptual idea. You may see this as the "categories" of your posts. If people are searching for content relevant to the church being missional or emergent, you should design conceptual postings that are related to the overall concept of changes within the modern church or church trends. Post content that identifies and explains various church trends in these modern times, keeping readers returning because of your relevance and resourcefulness on the topic.
  • Planning your postings should include a design for content within your conceptual plans and outlines. As you outline your concepts and categories, keep your readers and followers in mind. Make your point and state your case. If you have a post that stretches beyond the average level of understanding or keeps people wondering if what you are saying matches their search results by mistake, you need to review and revisit your content outline and map. Keep your content easy to read (length and breadth) and simple to understand (knowledge). It it is truly a scholarly site, share that in the subheading with a tagline like: Scholarly and Seminary Studies of the Scriptures. That makes it clear before they read something out of their realm of understanding.

Keep your content and concepts in mind as you plan your posts. You can do an entire series on understanding salvation that spans concepts within the realm of soteriology with word studies, discussion questions for small groups or short anecdotes from your experiences working with people in street ministry. Explore the numerous benefits of planning your posts.

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