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Friday, April 8, 2011

Scale Down to Start Up

How to Stay Motivated-Changing The Picture

"People often say that motivation doesn't last. Well, neither does bathing – that's why we recommend it daily."- Zig Ziglar


Dream Big: Finding the Courage to Follow Your Dreams and Laugh at Your NightmaresStarting up a business may require you to scale down your big dream.

Your Dreams Are Too Small (Middle English Edition)


Don't read into that.  I did not say it may require you to drop or dump your dream entirely.  I just said you may need to scale it down at the start to get things started.


How To Eat An Elephant: A Slice-by-slice Guide To Total Quality Management - Third EditionBusiness Development for Professionals: How to eat an elephant, one bite at a time (Volume 1)You may need to slice it up into manageable pieces, so that you can get things set up and in place to advance to new levels, stages and phases.  I tend to favor a modular approach when I work with clients on programmatic funding or business planning, identifying phases where new components, services or features can be added based upon the state of the core business.  There it is.  I seem to have have given it away, but that should be the focus; your core business.  Scale things down to the core.  Get things down to the bare essentials and build from there.





Beauty and the Business: Practice, Profits and Productivity, Performance and ProfitabilityAvon: Building The World's Premier Company For WomenI think Avon does an excellent job at providing a business model based on a similar cocnept.  You may like fashion or cosmetics, even costume jewelry.  Avon isn't trying to get you to open a kiosk at the mall or storefront on Main Street.  The company provides each "Avon lady" with the essentials to the catalogs and ordering forms as well as support that allow her to experience success on a small scale and grow from there.  It is obvious that Avon's core business is beauty products, not blue jeans or handbags.

Start out small, while continuing to think and dream big.  Post photos, sketches and anything else related to your dream above your PC's monitor, on your car's dashboard and taped to the fridge.  Keep it visible, but be sure to set things in order first
The Big Idea: How to Make Your Entrepreneurial Dreams Come True, From the Aha Moment to Your First MillionBusiness for the Common Good: A Christian Vision for the Marketplace (Christian Worldview Integration Series)
 
Share the Dream, Build the Team : Ten Keys for Revitalizing Your ChurchLeading Your Business to the Next Level: The Six Core Disciplines of Sustained Profitable GrowthDon't get tripped up that you haven't accomplished or achieved the full dream yet.  Just get started. Get started right.  Get started doing the core business of your dream and build from there.

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